PLEASE: Not Another Liquid Lipstick

The craziness of the COVID-19 outbreak has got me thinking about the type of content I’m writing: the beauty industry.

I have been trying to stay positive by keeping up with new launches from my favourite makeup and skincare brands.

I’ve also been contemplating how the beauty industry is going to change after this. After all, I do hope humanity will start to re-evaluate their hygiene across the world.

I’ve been into Shoppers Drug Mart (Canada) where they removed all testers. I had not walked into a Sephora so I don’t know if they removed their testers but I do know they are closed as of today (March 17) and will reopen April 3rd or so they say.

Online shopping is open for business 24/7.

This means we can pick out new makeup products to try and know that we can return them when we’re all let out of our cages (maybe) one day.

I’m bombarded by emails of brands who I subscribe to directly have announcing that they will be shutting down doors or the measures they are taking to keep their staff safe.

Other beauty and makeup brands have still kept up with their marketing content and sales/deals.

Who doesn’t love perusing what’s on sale, adding it to your basket and figuring out if you feel like spending that much…